Home / Markets / Colombia

Market · Colombia

Supplying TPMS into Colombia A market where motorcycles are a primary form of daily transport, with a Spanish-language channel and a strong independent workshop network.

Talk about volume Private label

What the market looks like

In Colombia the motorcycle is transport first and product second, so the buyer is a rider with a running cost rather than a rider with a hobby budget. That shifts the question from 'how precise is the sensor' to 'what does the whole system cost to fit and to service'.

What fits this market

  • Fitted cost. A BLE sensor needs no display and no receiver on the vehicle, which removes two parts from the installation.
  • Workshop installable. Fits the valve, pairs to a phone.
  • Spanish labelling for pack and app.
  • Battery as a service item — replaceable CR1632.

What we can do for a programme here

  • Spanish and English labelling options.
  • Your brand on the sensor, packaging and app.
  • Marking conventions agreed for your market.
  • Small first orders to test the channel.

Ask us before assuming a regulatory position. Requirements differ by product, channel and destination, and we will give you the current status in writing for your market rather than a generic statement.

Why the receiver-free design travels well

Across Latin American markets the constraint is the same: riders pay for the fitted system, not for an architecture. Removing the receiver and the display from the vehicle removes both from the price the end user sees.

BPU100 BLE TPMS sensors supplied as kits with wrench and brass nut

BPU100 BLE sensors — kits with wrench and brass nut, supplied for private label.

Brazil market Mexico market Motorcycle application

Want samples or a specification for your programme?

Tell us the vehicle, wheel count, where the data should go, and the label language for your market. We answer in writing.

Request samples OEM / ODM options

This page in: English · Español · Français · Deutsch